A lot has been published on this subject, and there are an infinite number of quotes dedicated to it.
It is amazing how easy it can be to recommend to others to embrace change. Walking the walk is a wholly different experience. The key? Defining the problem carefully up front, remaining focused on the goal and staying open to innovation will make the difference between success or failure.
That discomfort we all feel when we embark on something we’ve never done before, the confusion, the often conflicting feelings: that’s opportunity.